Google and YouTube Team Up for a New Virtual Reality Format

It seems like the virtual reality hype has subsided somewhat these days, replaced by a surge of enthusiasm for augmented reality. Apple, Google, and Facebook are placing their bets on AR as the next world-changing tech innovation, pushing their VR aspirations to the back-burner. The general public just isn’t sold on VR yet, perhaps in […]
Virtual Reality Is Here. What Does That Mean for Developers?

SXSW Interactive is unpredictable. The eclectic mix of startups, brands, corporations, app developers, and media changes every year, with the only constant being a sense of playful innovation. One other thing that never changes, though, is the tendency for what’s trendy at SXSW to become trendy with the general public within the year. (Think Twitter, […]