On-Demand Startups Save Money by Increasing Employee Pay

The on-demand marketplace is one of the most controversial topics in the great American tech growth spurt, and for good reason. Depending on your perspective, the part-time contractors who make apps like Uber and Sprig function are either liberated from traditional work, or trapped in a dog-eat-dog game of diminishing returns. While big-player apps like […]

Bootstrapping vs Crowdfunding vs Venture Capital Firms

Virtually all businesses require some form of investment to get off the ground. It’s certainly true for iPhone app developers — although depending on the type of startup, the financial figure required can be anywhere from a few thousand to a few million. In this post we’ll walk through the three most common types of […]

The Power of Detail in Mobile App Interface Design

The bar is high for custom mobile app developers in 2015, with over 1,000 released every day in the Apple App Store alone. Mobile app development companies have to create better products than ever before if they hope to stand out — that applies to mobile games, education startups, and even FinTech app developers. Differentiating […]

5 Ways Mobile App Developers Turn Fear Into Forward Momentum

The ability to turn fear into forward momentum for a startup is among one of the most important traits for mobile app developers. Emotions run high in software development, especially for cash-strapped startups investing everything they’ve got in an innovative iPhone app idea. How do you keep fear in check while building out an innovative […]

Ninety-Nine Problems: the Psychology of Mobile App Pricing

Scroll through the Apple App Store or Google Play and you’ll quickly notice that 99% of the top apps have something very conspicuous in common; they’re all priced in 99 cent increments. You don’t have to be a mathematician or iPhone app developer to notice that something’s afoot. While freemium pricing is undeniably on the […]