5 Problems That Drive User Churn (and What to Do About Them)

Analytics firm Localytics recently released some numbers that chilled mobile app developers to the bone: 63% of mobile users will use an app 10 times or less before scrapping it. Perhaps even more alarming is the fact that 23% of users launch an app just once before deleting it. Users trust their gut when it […]
Waymo-Lyft’s Driverless Car Partnership Is a Threat to Uber

Internet of things app developers are probably familiar with the old saying, “The enemy of my enemy is my friend.” That bit of wisdom appears to be behind the new partnership between Waymo and Lyft, two rivals to ride-hailing giant Uber. Lyft has lagged behind Uber in the ride-hailing market, consistently stuck in second place […]
Instagram Stories Beats Snapchat at Its Own Game

So many apps have ripped off Snapchat’s popular Stories feature that it’s become something of a joke among mobile app developers. Even Snapchat itself is in on it, as the company proved with its April Fool’s Day-exclusive Instagram filter. But the laughter may be catching in Snap’s throat. The company’s most direct competitor Instagram Stories […]
New Universal Music Group Deal Moves Spotify Closer to IPO

All the hype about the resurgence of vinyl and cassettes aside, the majority of revenues in the music industry now come from streaming. Since the early days of Napster, iOS app developers have heard the American music industry discussed as if it were on death’s doorstep, but streaming revenues have given it something of a […]
Lyft Leans Into “Woke” Image In an Attempt to Unseat Uber

As Uber struggles to shake the bad press that has come to define its year so far, its primary competitor Lyft is seizing its moment and trying to move out of a distant second place in the rideshare market. Ever since the #DeleteUber commotion in January, Lyft’s strategy seems to be to present itself as […]
Why Aren’t Developers Chasing the iMessage App Boom?

Messaging apps — which is to say, apps that existing within messaging platforms like iMessage, Line, Messenger, and etc. — have been a huge growth area in the mobile tech industry. Sticker sets alone drove over $250 million in revenue for Line, and Western chat apps have seen similar success stories adding-on services to their […]
Dogtown Media & Craftsman Oyster Shuck a Huge Success

SXSW has rounded out to be a wild experience this year, and our Oyster Shuck event with Craftsman and Mongers Market was no exception. Thanks to everybody who came out to enjoy good food and great drink specials in the Texas sun! We got into app development to make great products, but it can be […]
Is Airbnb Going Public After Its Massive Funding Round?

In the wake of Snapchat’s IPO earlier this month, the big question for mobile app developers is what unicorn will go public next. Airbnb always seems to come up in these conversations, and after a SEC filing last week revealed that the company raised $1 billion in a funding round that began last summer, many […]
Looking Back on Looking Forward: Ray and Amy Kurzweil at SXSW

In the business of predicting future trends, there are few who can touch Ray Kurzweil. Among all the panels on offer at this year’s SXSW Interactive, we at Dogtown Media knew this was one we couldn’t afford to miss. Beyond his groundbreaking work as the primary inventor of technologies as disparate as the charge-coupled device […]
Twitter Moves to Tackle Trolls with Marked Accounts

Twitter and trolls are a love story that goes back as far as Twitter itself. Even for diehard users, dealing with abuse and offensive content on the platform has been a turnoff, and it’s something that Twitter has struggled to fix even as competitors like Facebook and Instagram take hardline approaches that seem to please […]