Paid vs Free: What’s Best for Your Mobile App Idea

Fact: making your dream app costs money. Another fact: over 90% of mobile apps cost exactly zero dollars for users to download. So, if most apps are free, where did 2015’s approximately 60 billion dollars in mobile app developer revenue come from? And more importantly, what price is best for your app: 99 cents? 4.99? […]
The Importance of Scalability in Minimum Viable Products

Validating a business model is more important than ever for startups in today’s mobile app marketplace. Over a thousand apps are added to the Apple App Store alone every day, meaning stiff competition for even the most cutting-edge concepts. iPhone app developers have to remain flexible and nimble as they build out a minimum viable […]