Is Augmented Reality Just a Novelty?

Augmented reality (AR) has come a long way from being a subject only discussed in social circles of the San Francisco developer community. With the help of Pokemon Go, AR broke into the mainstream spotlight. But while everyone’s excited for its future, many are wondering — where does it go from here? Some Very Real Obstacles […]

Facebook Messenger Launches In-App Games to Take on Apple

It sometimes seems like Facebook gets a cut of virtually every market these days, from media to communication. One market they’ve had trouble breaking into, however, is the mobile gaming industry — particularly ironic, for anybody that’s tired of getting Farmville requests from vague acquaintances. With the launch of “Instant Games” within the Messenger app, the […]

How to Monetize Mobile Gaming Apps Without Churning Users

Remember Angry Birds? Then you probably also remember the annoying, repetitive ads for the ill-fated Windows Phone. Angry Birds was easily one of the biggest mobile app development stories ever, but the story might be different if they’d launched today instead. Today’s users are much more averse to blatant advertising — particularly among gamers, some […]