Building Buzz: Pre-Launch Marketing Strategies for Your Mobile App
Key Takeaways Start Early & Research Deeply: Successful app launches begin weeks (if not months) before release. Conduct thorough market research to define your target audience and unique value proposition. Apps that invest in pre-launch marketing 6–8 weeks ahead see significantly higher day-one retention (up to 30–85% improvements in some studies). Build Pre-Launch Buzz: Create […]
How to Launch Your App: Steps to Build a Mobile App People Will Love
Have you ever had an idea for a mobile app but didn’t know where to start? It’s no secret that the journey from app ideation to launch can be intimidating and strenuous. This is especially the case if you’re not familiar with the nuances of mobile app development and design. Since Dogtown Media first started […]