App Annie Predicts a Bright Future for the App Economy
Mobile app developers, if you thought you picked the right field now, just wait a few years. Apps are already so entrenched into our lifestyles that it’s easy to forget that there are still millions and millions of people around the world who have not made the smartphone leap. The already thriving app economy is […]
5 Problems That Drive User Churn (and What to Do About Them)
Analytics firm Localytics recently released some numbers that chilled mobile app developers to the bone: 63% of mobile users will use an app 10 times or less before scrapping it. Perhaps even more alarming is the fact that 23% of users launch an app just once before deleting it. Users trust their gut when it […]