Google Lowers App Store Fees: Everything you Need to Know

In a recent blog post, Google announced that they will be lowering the fees they charge developers for in-app subscriptions from 30% to 15%. This news comes as a major win for the Google app developer community after voicing their concern over high in-app service fees for years. Google writes: “To help support the specific […]

Google Releases New App Marketing Engine

For mobile app developers, finding a way to get new products noticed by users is one of the greatest challenges in the industry, as the sheer number of apps on the market can make it difficult for a new app to reach a prospective user base. At the same time, users who would otherwise enthusiastically […]