Conversion, Statistics, Data: It’s All about Happy Users
Communication between PMs, developers, and designers can at times resemble a peace summit between three tribes, with each speaking a different language and holding different ideals. In a recent post to Medium, Facebook product designer Julie Zhuo proposed a few ideas to help project managers and iPhone app developers mesh with designers. Among those […]
What If Someone Steals My Great App Idea?
Startup founders are protective of their ideas, and for good reason. While it’s true that “execution is everything” in the mobile app development industry, execution can’t happen without a good idea to base it on. With that in mind, pitching and team building can become an exercise in paranoia for founders with particularly innovative ideas. […]
Stop Calling Them Bots: The Micro-app Revolution Is Coming
“Bots. UI-free apps. SMS services.” Technologists are calling them something new every week. Here’s the bottom line for mobile app developers: the revolution will not be televised — but it might send you a timely, helpful chat message. This isn’t a bad thing for Chicago iPhone app developers. It will, however, require development companies to […]
When It Comes to Freemium, the User Isn’t Always Right
That first wave of media attention when you launch a startup is always a gratifying feeling for first-time iPhone and Android app developers. Even if it’s a struggle to keep up with on the software side, the tidal wave of data from a spike in downloads can offer enormous value. As with every part of […]
How the Psychology of First Impressions Defines Startups
Making an app is, in many ways, like preparing a good meal — long hours of preparation for something consumed in the blink of an eye. Mobile app developers and UI designers labor endlessly on the home screens and initial on-boarding experience because the data shows that users judge whether or not to abandon an […]
3 Growth Hacking Tips to Grow Your Mobile App Startup
Growth hacking has quickly become a popular buzzword in the startup community. Unfortunately, it’s not necessarily become popular for all the right reasons. Before we get into our tips, let’s dispel the biggest myth many mobile app developers have about growth hacking: the idea that it’s “easy.” When an iPhone app developer hears the word […]
How to Decide Between Web and Native for Your Startup Idea
You have a great startup idea. Your service will solve a gnawing problem for millions of users, attracting investors and generating huge revenues. The question is, should your product be a web app or native iOS/Android app? Depending on the details of your service (and budget), both web and native mobile app developers offer compelling […]
Facebook Mobile App Developers Re-Prioritize your Feed
Tired of dodging clickbait traps while you scroll through your Facebook feed on the subway? So are the app developers at Facebook, who’ve been experimenting for months with new ways to prioritize the stories you see when you open the ubiquitous Facebook mobile app. To date, it’s mostly been a process of tracking likes and […]
Mobile App Developers Dissapointed as Facebook Closes Parse
Parse, my butt-based mobile app development platform owned by Facebook, recently surprised mobile app developers with the announcement that the platform would be “fully retired” over the course of 2016. The move was unexpected as news of the Facebook acquisition back in 2013 was accompanied by the promise of further platform development. Over the years, […]
WhatsApp Mobile Messaging App developers Drop Subscriptions
Mobile app developers behind the popular encrypted mobile messaging service WhatsApp have been in the news the past couple weeks as their service radically changed its pricing structure, dropping their “freemium” scheme with annual subscriptions in favor of a completely free version. This is a great thing for users, many of whom might consider switching […]