4 Lessons Startups Can Learn from Small Businesses

According to CB Insights, only 1.28% of startups become unicorns. Does that make the other 98.72% failures? Hardly. In startup culture — and even more so in venture capital culture — there’s a tendency to overlook the value of thinking small. While it’s true that a business model that can’t scale to a billion dollar business […]

How to Leverage Customer Service to Bootstrap a Beta Product

Bootstrapping is hard. Ridiculously hard. (Trust us, we all worked on startup teams for years before going into iPhone app development full-time at Dogtown Media.) Even if your app idea is completely new and innovative, it’s bound to spawn competing iPad app developers the second you go public — and those competitors will have the […]

Service, the Customer Intermediary App, Launches for iOS

User retention is notoriously difficult in the iOS app industry, where over 80 percent of users open an app once and never come back. So the claim from newly-launched customer service iOS app Service that their user retention hovers over 25 percent is understandably turning heads among New York iPhone app development companies, and drawing […]