Google Releases New App Marketing Engine

For mobile app developers, finding a way to get new products noticed by users is one of the greatest challenges in the industry, as the sheer number of apps on the market can make it difficult for a new app to reach a prospective user base. At the same time, users who would otherwise enthusiastically […]
5 Tips for Writing an Outstanding App Store Description

Even the greatest, most ingenious apps on the market need to be promoted properly to reach a customer base. Yet, with thousands upon thousands of software products on sale in Apple’s App Store, the app’s description needs to be carefully crafted to attract the notice of the right shoppers. With that in mind, here are […]
New Version of iOS to Allow App Downloads without Entering Password

In response to a growing need among mobile app developers to bring free apps to a broader base of users, Apple recently announced that its upcoming mobile operating system, iOS 8.3, will offer a new feature. The new functionality allows users to downloads apps without entering a password, enabling them to simply tap the “Get” […]