Boost Your Brand With These Tips From Our CEO and Other Business Leaders
Connecting with potential clients and customers can be a vexing conundrum. In a recent article for ReadWrite, author Frank Landman dives into this subject and takes a look at how business leaders like our CEO are rising above the noise to produce brands that stand out. On Authenticity and Emotion The established platforms for digital marketing have […]
3 Design Challenges Faced by UI-free Chat App Developers
For many mobile app developers, designing simple chat bots is just a step on the path to mastering your programming language of choice. Base-level “artificial intelligence” in the form of task-oriented bots has been a feature of computer science since the beginning. (Just take a look at Twitter, where over 23 million user accounts are […]
Johnnie Walker and Uber Team Up to Promote Alcohol Safety
In an innovative example of mobile marketing synergy, Scotch whisky distiller Johnnie Walker and Uber, a popular ride-sharing service, have teamed up to promote a powerful alcohol safety message. The specifics of the partnership include Johnnie Walker sponsoring 250,000 kilometers (about 156,000 miles) of free ride points, which Uber will distribute through its location-based service. […]