Apple’s Next iPhone May Have Lasers for Augmented Reality

iPhone app developers, we hope you’ve been studying up on your optics. The iPhone X may have just become available at the beginning of this month, but there’s already news about its successor. Bloomberg recently reported that Apple is considering incorporating a laser in the next iPhone iteration to improve Augmented Reality (AR) applications. Transforming the […]
AR Apps Allow Users to Practice Virtual Feng Shui

Dallas iOS app developers are excited that iOS 11 is finally here — and with it, ARKit, Apple’s new augmented reality platform. Because apps developed with ARKit are now available to anyone with an iPhone 6 or later, it is the biggest AR platform in the world. Ever since Apple announced the platform at WWDC […]
Amazon Is Making Alexa-Connected Smart Glasses

The fizzled hype (and missed opportunity) of Google Glass remains fresh in memory. Of course, as we wrote a couple months ago, Google Glass has come back in a big way and found its niche in factories and warehouses. But as the buzz around augmented reality reaches fever pitch in the tech world, many Denver […]
Here Comes the New iPhone (Please Let There Be Surprises)

The day has finally come: it’s September 12th and tech reporters and Apple cognoscenti will soon pile into the brand new Steve Jobs Theater on the Apple Park campus to hear all about those new iPhones. But as any iPhone app developer who has not been in a coma over the past few months will […]
Omega Ophthalmics Wants to Put the Power of AR in Our Eyes

So far the hype about augmented reality has been somewhat undermined by the frivolousness of its popular applications. Existing examples of AR like Snapchat and Pokemon Go are fun and all, but it is hard for a lot of people to see how the technology that makes them possible will eventually be an integral part […]
Google Glass Is Resurrected in the Workplace

When Google Glass hit the market a few years ago, it was supposed to be the Next Big Thing, a sleek and futuristic hands-free device that allowed you to experience (and capture) the world anew through a computer lens. Now it’s something of a punchline in the tech world, or, for those Android app developers […]
Apple Buys German Startup That Will Make Its AR Unstoppable

“The smartphone is for everyone, we don’t have to think the iPhone is about a certain demographic, or country or vertical market: it’s for everyone,” Apple CEO Tim Cook told The Independent back in February. “I think AR is that big, it’s huge.” By June’s Worldwide Developers Conference, the company put its money where its […]
Google and YouTube Team Up for a New Virtual Reality Format

It seems like the virtual reality hype has subsided somewhat these days, replaced by a surge of enthusiasm for augmented reality. Apple, Google, and Facebook are placing their bets on AR as the next world-changing tech innovation, pushing their VR aspirations to the back-burner. The general public just isn’t sold on VR yet, perhaps in […]
Apple (Finally) Announces Its AR Platform at WWDC

Everyone in tech seems to agree that the future is in augmented reality, but a clear AR leader has yet to emerge. Google and Facebook have a head start on the competition, but Apple threw its hat in the ring at this week’s WWDC with ARKit, its new AR platform. Apple can now claim that […]
Google Lens Turns Smartphone Cameras Into Search Devices

Last year, Google CEO Sundar Pichai proclaimed, “We’re evolving in computing from a ‘mobile-first’ to an ‘AI-first’ world.” Yesterday, during the keynote address of the Google I/O developer conference, the company showed that it’s putting it’s money where it’s mouth is. Pichai made it clear Google’s goal is to incorporate AI technology into all of […]