AR Apps Are Taking Off Thanks to Apple
2018 is a huge year for augmented reality (AR); Magic Leap promised to release its first AR goggles this year and both Apple and Google’s AR development kits are seeing growing interest after release last year. The AR market is hardly a small commodity for the future of tech; it is expected to grow from […]
Will Augmented Reality Drive the Next Big Social Media Platform?
It wouldn’t be hyperbole to say that social media is going through a bit of a rough spot. More people than ever are abandoning Facebook over issues of data distrust. It also wouldn’t be an exaggeration to say that the development of augmented reality (AR) is still in its experimental stage. But one startup is […]
See the Potential of Mobile Augmented Reality in Our New Demo
What comes to your mind when you hear the words “augmented reality” (AR)? Do you immediately envision someone with clunky futuristic goggles, maybe with some sort of auxiliary interface tool in their hand? Or maybe you think of trying to capture that pesky pocket monster sitting on your friend’s shoulder? You wouldn’t be wrong with […]
Google Makes AR Search Tool Available for All New Phones
Tired of having to type in keywords every time you want to search for something? Well, you’re in luck! Google is releasing their augmented reality (AR) search tool, Lens, for practically all newer phone models. The Hindered Future of Search Last May, Google released what many were calling “the future of search.” Any time you […]
Has the AR Industry Already Been Conquered by Magic Leap?
If there’s one word that aptly sums up augmented reality (AR) developer Magic Leap, it would be “mysterious.” The tech enigma has managed to raise billions of dollars from many of Silicon Valley’s most prestigious tech companies without any actual product available on the market. But as more of Magic Leap’s ambitious plans become revealed, […]
The New York Times Adds Augmented Reality to Their App
Augmented reality (AR) is regularly in the news these days, but the New York Times has decided to literally put it in their stories via mobile app. Is this the dawn of a new era for journalism? Immersive Journalism After announcing that it would start enhancing stories with AR development, New York City‘s famed publication […]
Is Augmented Reality Just a Novelty?
Augmented reality (AR) has come a long way from being a subject only discussed in social circles of the San Francisco developer community. With the help of Pokemon Go, AR broke into the mainstream spotlight. But while everyone’s excited for its future, many are wondering — where does it go from here? Some Very Real Obstacles […]
What’s Next for Augmented Reality in 2018?
2017 has been a stellar year for augmented reality (AR) development, so it’s hard to say goodbye. But 2018 is anticipated to be an even bigger year for AR technology. By the time 2019 rolls around, AR will no longer be a novelty. With advances in both software and hardware, it will become a more […]
Can Augmented Reality Improve the Food Industry?
Augmented reality (AR) is undoubtedly a versatile technology. It’s being utilized in extremely different ways, like furniture shopping and drone flying. But its potential is just beginning to be realized. This explains the intense competition among startups to lead the AR market. 2018 will be an important year for AR development; it will enter many more industries than we […]
The Showdown for the AR Glasses Market Space Is Starting
Augmented reality (AR) made the news frequently in the last five years. From speculation to newly emerging companies intent on carving out their own niche in the market, AR glasses are taking the tech world by storm. Investors are flocking to own a part of these companies, and for good reason — 2017’s $11.4 billion AR market […]