The Importance of a Discovery Phase in Ensuring App Project Success
Key Takeaways: Upfront Discovery Prevents Costly Mistakes: Investing time in an early discovery phase clarifies your app’s goals and requirements, greatly reducing costly mid-project changes and overruns. Skipping this step often leads to confusion, rework, and budget blowouts. Aligns Stakeholders & Sharpens Scope: A structured discovery phase aligns all stakeholders on a shared vision and […]
How to Market Your Startup for Maximum Discoverability
If you figured acquiring loyal users for your app would be cheap, brace yourself for a reality check. As of December 2016, user acquisition costs for iPhone app developers have soared to over four dollars — twice as much as the previous year. The situation isn’t much rosier for San Francisco Android app developers, with […]