Scholarship Programs Are a Missed Opportunity for EdTech Startups
The scholarship system offsetting the ballooning cost of a US college degree is undeniably broken. Can EdTech startups and mobile app developers offer solutions to help students pursue their futures? Workplace studies routinely find a staggering difference in income potential between a college graduate and someone with only a high school degree. Overall, college degree-holders […]
Why It’s so Difficult to Retain Talented App Developers
Engineering talent is often difficult to find, and even trickier to retain. Even as engineering salaries range into the hundreds of thousands, the dramatic shortage of educated and reliable talent leaves many companies fighting for top AI app developers with perks that go far beyond Ping-Pong tables and free meals. While most Americans struggle to make […]
How Can I Develop a Profitable App?
Growing your mobile app idea from concept to prototype may be relatively straightforward, but monetizing your app once it’s on the market is a totally different ballgame. In a mobile ecosystem where well over 90 percent of apps fail to generate significant revenue, any mobile app developer with industry experience can tell you that monetization […]
How to Market Your Startup for Maximum Discoverability
If you figured acquiring loyal users for your app would be cheap, brace yourself for a reality check. As of December 2016, user acquisition costs for iPhone app developers have soared to over four dollars — twice as much as the previous year. The situation isn’t much rosier for San Francisco Android app developers, with […]
Eat, Sleep, Code, Recharge: Downtime Matters for Developers
The iPhone app development community, more so than other industries, places an extremely high value on efficiency and commitment to the craft. The ideal coder spends virtually every waking moment working through difficult engineering challenges and building digital products. The ideal mobile app coder doesn’t waste time cooking — instead, they drink soylent. They don’t waste […]
Why Would Apple Drop the Headphone Jack from New iPhone?
Apple has a history of making their own rules rather than following consumer expectations. In most industries — especially high-overhead ones like hardware — this approach would be disastrous. In spite of this, Apple has clearly gone on to become an iconic brand, dominating the mobile marketplace and supporting the premier platform for mobile app […]
How to Make Hires as a Non-Technical Founder
Whether you’re an iPad app developer looking to hire a designer or an entrepreneur looking to hire a coder, finding and vetting talent is no easy task. Especially when the specialty you’re hiring for is something hard to judge like backend coding, how can you be sure you’re hiring the right person for the job? […]
Entrepreneurs vs Appreneurs: What Makes Startups Different
If you keep up with the tech scene, chances are you’ve heard the term “appreneur.” While it’s often used interchangeably with “entrepreneur,” mobile businesses are actually radically different from other entrepreneurial endeavors. That isn’t to say it’s easy. In fact, mobile startups have never faced tougher odds. For those who have the right mix of […]
The Cult of Failure: Why Startup Culture Celebrates Mistakes
One failure is bad. Two is questionable. Three indicates persistence. Beyond that? Unstoppable. One of the most confusing things about startup culture, from an outsider’s perspective, is the tendency to celebrate failure. Just browse Medium, Twitter, or anywhere else where iPhone app developers and entrepreneurs air their opinions, and you’re sure to come across dozens […]
Explain Like I’m Five: UX vs UI vs Graphic Designers
You say tom-ay-to, I say tom-ah-to. I say UX designer, you say “what’s UX exactly?” Of all the roles in a mobile app development company, the roles of the various types of designers are often most confusing to newcomers. In this post we’ll explain the difference between UI, UX, and graphic designers. More importantly, we’ll […]