Gamification in Mobile Apps: Boosting Engagement and User Retention
After reading this article, you’ll: Understand the psychological principles behind gamification, such as motivation, rewards, dopamine, and intrinsic vs extrinsic motivation, and how these drive user engagement and retention in mobile apps. Learn about common gamification elements used in mobile apps, including points, badges, leaderboards, challenges, storylines, and avatars, and how these tap into human […]