How to Pitch Your Startup and Get Investment Capital
In a recent episode of This American Life, first-time startup founder Alex Blumberg found himself in a situation most iPhone app developers would kill for: meeting one-on-one with investor Chris Sacca (of Twitter, Instagram, etc.) to pitch his app idea. Unfortunately, the meeting didn’t go as planned — to put it lightly, Blumberg crashed and […]
How to Market Your Startup for Maximum Discoverability
If you figured acquiring loyal users for your app would be cheap, brace yourself for a reality check. As of December 2016, user acquisition costs for iPhone app developers have soared to over four dollars — twice as much as the previous year. The situation isn’t much rosier for San Francisco Android app developers, with […]
Eat, Sleep, Code, Recharge: Downtime Matters for Developers
The iPhone app development community, more so than other industries, places an extremely high value on efficiency and commitment to the craft. The ideal coder spends virtually every waking moment working through difficult engineering challenges and building digital products. The ideal mobile app coder doesn’t waste time cooking — instead, they drink soylent. They don’t waste […]
Decoding Healthcare: Congress Pushing for Medtech Progress
iPhone app developers have been pushing for MedTech for years. The value modern, mobile software offers in the healthcare arena is obvious, especially considering the US medical industry’s reputation for high bureaucracy and steep costs. While the vast majority of American don’t know about it, Congress has been slowly but surely pushing for MedTech advances […]